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Tag Archives: Business

Sony’s new 3mm lenticular sheet allows 3D viewing without glasses.

Sony Corp will release a sheet that enables a notebook PC to display 3D images that can be viewed with the naked eye without using special glasses in Europe.

The newly-developed sheet that realizes 3D images viewable with the naked eye

The company exhibited it at IFA 2011, the largest consumer electronics trade show in Europe, which runs from Sept 2, 2011, in Berlin, Germany. The sheet was developed for the “Vaio VPCSE1Z9E (S series),” a notebook PC that is equipped with a 15.5-inch color LCD panel and will be launched in Europe in October 2011. And it will be commercialized at the same time as the release of the notebook PC.

The sheet attached to a notebook PC. The face recognition function is seen at the upper left corner of the screen.

The size of the sheet is almost the same as that of a 15.5-inch LCD panel, and its thickness is about 3mm. It is attached to the front side of the notebook PC’s LCD panel. The naked-eye 3D display is realized based on the lenticular method, which creates parallax by arraying lenses that are thin and long and have a semicircular cross section.

The sheet will come with a dedicated application software that uses the Web camera of the notebook PC to determine the position of the user’s face and adjusts 3D images so that the user can see optimal 3D images at the position.

A human face can be detected when it is located at a distance of 30cm to 1m from the display and at an angle of 60 to 120° to the display horizontally. And, in consideration of the height of the face, the application optimizes 3D images. The sheet is priced at 129 euro (approx US$183)…visit source article.

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Technicolor Acquires LaserPacific and Cinedigm Key Assets

I got my start in the Entertainment Industry at Laser Pacific, during the Leon Silverman era.  Under Leon, Laser Pacific developed Emmy award winning technologies which spurred innovation throughout the entire industry and beyond.   Hopefully Technicolor can rekindle the spirit of innovation that Leon Silverman developed at Laser Pacific.

See the article below:

Technicolor has been doing some shopping to dramatically boost its digital cinema business. The Paris-based company announced July 27 an agreement to acquire Cinedigm Digital Cinema Corp.’s physical and electronic theatrical distribution assets, and on the same day announced the acquisition of LaserPacific’s postproduction assets.

The Cinedigm deal will grow Technicolor’s satellite presence by 40 percent, expanding it to over 1,100 locations in North America. Distribution assets, replication equipment, and at least 300 satellite roof rights are also included, among other things. Additionally, Technicolor will license some of Cinedigm’s key software and become its preferred partner for related post-production services…continue to original post.

Sony Sell Laptops & Sears finds employees via twitter.

Twitter logo initial

Image via Wikipedia

Dell turned heads last year when it announced it sold $6.5 million worth of computers via Twitter. Since then, a few companies have tried to replicate this feat – in some cases with clear success. The larger question, though, is not so much how can a company use Twitter to sell – but rather, what other uses can the micro blogging site perform for companies aside from general brand awareness.

Companies can be forgiven, though, if their thoughts first turn to sales. As it happens, using Twitter to make sales has not been easy to accomplish, according the Big Money blog. For a direct-sales company like Dell it is a no-brainer, it said.

Sony: $1.5 Million in Twitter Sales

It was questionable, though, whether big brands that rely on retailers to sell the product could also transact with their Twitter followers without aggravating their business partners. Sony’s European division decided to find out.

It recently offered 1,600 Twitter followers a chance to custom-build their own Sony Vaio laptop and get 10% knocked off from the final sale price. According to Big Money, Sony posted Twitter Vaio sales of more than $1.5 million during the limited-offer period.

Sony is taking a more nuanced approach to Twitter than Dell or other retailers that use it to offer coupons or other bargains. The company wants to maintain its relationship-driven communication with its customers. The dialogue, in other words, is just as important as the sale. That is why the company has no plans to bombard its Twitter followers with generic offers but instead will roll out specialized products “unique enough that will get the community buzzing.”

Dunkin Donuts: Win Free Coffee for a Year

Dunkin Donuts is another company cautiously feeling its way with a sales pitch to Twitter followers, writes the St. Louis Business Journal. The company has started to track dollars from Twitter by tallying the number of people who click through from a “Win Free Coffee For a Year Offer” on Twitter. Also users who enroll in the “DD perks” program are entered into a company database.

The company has a quantitative value for database members, although it will not disclose that number or the Twitter click-through rate, the Journal said.

Sears: Tweeting for Job Applicants

Sears is planning to use the site to post 7,000 job openings at Sears and K-Mart. (via the Los Angeles Times). The job tweets will be posted by TweetMyJobs.com, which allows clients to track the number of clicks on the jobs. According to Lance Brolin, a Sears human relations executive, the company wants to see how social media can best meet its employment and advertising needs.

Time Warner Cable: Customer Service Tweets

For the most part, though, companies are using Twitter to generate brand awareness and to follow their customers’ conversations. That has morphed for some firms into customer service outreach. Time Warner Cable just announced a new Online Customer Care Team @TWCablePhil that will use e-mail, Twitter, and other forms of social media to get customers help. Since its initial soft-launch on February 19th, the team has engaged over 1,500 customers via Twitter….continue reading.

Facebook takes top spot for social networking-related malware infections, followed by YouTube and Twitter

This is icon for social networking website. Th...

Image via Wikipedia

Thirty-three percent of SMBs have been infected by malware propagated via social networks; 23 percent cited employee privacy violations on popular social media sites.

Thirty-five percent of SMBs infected by malware from social networks have suffered financial loss.  Facebook takes top spot for social networking-related malware infections, followed by YouTube and Twitter

      ORLANDO, Fla., Sept. 14 /PRNewswire

      Panda Security, the Cloud Security Company, today announced the results of its first annual Social Media Risk Index for small- and medium-sized businesses (SMBs). The study, which surveyed 315 US SMBs with up to 1,000 employees throughout the month of July, revealed that 33 percent of these companies had experienced a malware or virus infection from social networks, with 23 percent citing employee privacy violations resulting in the loss of sensitive data.  In addition, thirty-five percent of survey respondents that were infected by malware from social networking sites suffered a financial loss, with more than a third of those companies reporting losses in excess of $5,000.

      “Social media is now ubiquitous among SMBs because of its many obvious business benefits, yet these tools don’t come without serious risks,” said Sean-Paul Correll, threat researcher at Panda Security. “In Panda’s first annual Social Media Risk Index, we set out to uncover the top SMB concerns about social media and draw a correlation to actual incidence of malware infection, privacy violations and hard financial losses. While a relatively high number of SMBs have been infected by malware from social sites, we were pleased to see that the majority of companies already have formal governance and education programs in place. These types of policies combined with up to date network security solutions are required to minimize risk and ultimately prevent loss.”

      Social Media Benefits Outweigh Concerns

      According to the survey, SMB’s top concerns with social media include privacy and data loss (74 percent), malware infection (69 percent), employee productivity loss (60 percent), reputation damage (50 percent), and network performance/utilization problems (29 percent). However, these concerns are not deterring SMBs from reaping the business benefits of social media as 78 percent of respondents reported that they use these tools to support research and competitive intelligence, improve customer service, drive public relations and marketing initiatives and directly generate revenue. Facebook is by far the most popular social media tool among SMBs: Sixty-nine percent of respondents reported that they have active accounts with this site, followed by Twitter (44 percent), YouTube (32 percent) and LinkedIn (23 percent).

      Facebook Emerges as Top Source for Malware Infections

      Facebook was cited as the top culprit for companies that experienced malware infection (71.6 percent) and privacy violations (73.2 percent). YouTube took the second spot for malware infection (41.2 percent), while Twitter contributed to a significant amount of privacy violations (51 percent). For companies suffering financial losses from employee privacy violations, Facebook was again cited as the most common social media site where these losses occurred (62 percent), followed by Twitter (38 percent), YouTube (24 percent) and LinkedIn (11 percent).

      Social Media Governance and Education Are Prevalent Among SMBs

      To minimize the risks associated with social media, 57 percent of SMBs currently have a social media governance policy in place, with 81 percent of these companies employing personnel to actively enforce those policies. In addition, 64 percent of companies reported having formal training programs in place to educate employees on the risks and benefits of social media. The majority of respondents (62 percent) do not allow the personal use of social media at work. The most common disallowed social media activities include: Playing games (32 percent); publishing inappropriate content on social media sites (31 percent); and installing unapproved applications (25 percent). In addition, 25 percent of companies said that they actively block popular social media sites for employees, mainly via a gateway appliance (65 percent) and/or hosted Web security service (45 percent).

      Survey respondents included individuals involved in setting and/or enforcing policies related to network activities at 315 SMBs within the United States. A slideshow on the study’s results is available at: http://bit.ly/cD9wX4.

      UPS includes Social Media in its first global B2B campaign.

      United Parcel Service logo (2003-present)

      Image via Wikipedia

      September 13, 2010

      UPS launched its first global business-to-business campaign, “We Love Logistics,” on September 13 to emphasize its breadth of services. The campaign includes direct mail, print, TV, digital, social media and out-of-home and targets business decision-makers.

      The company worked with Ogilvy & Mather Worldwide, its global advertising agency of record, on the effort, as well as the agency’s specialist units. UPS hired Ogilvy last October.

      “Logistics became the focus as a way to articulate everything we do,” said Betsy Wilson, director of global advertising at UPS, which has acquired more than 40 companies in the past decade to bolster its services. In addition to package delivery, UPS offers trucking and air freight, retail shipping and business services, customs brokerage, finance and international trade services.

      UPS is first launching the campaign in the US, UK and China, followed by Mexico on September 20. It will run the effort in 25 countries.

      The shipping company also created a dedicated microsite, www.thenewlogistics.com, which contains downloadable case studies of some clients, including electronics company Toshiba and plumbing product company Toto USA, said Maureen Healy, VP of customer communications at UPS. There is also a corresponding Facebook fan page, Twitter feed and YouTube channel, she said.

      Wilson said the company will measure customer engagement and business impact.

      “[We want to emphasize] UPS has a way to partner with clients and bring value to your business through our integrated network,” said Healy.

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